The powder is made from nutritional yeast, sodium alginate, black salt, and beta cartone. It was co-created by Rocky Shepheard, who's been working on perfecting vegan egg yolk for years. In 2009, Rocky emailed me his recipe for vegan egg yolk and I posted about it here. That recipe was delicious, but it wasn't quite spot-on for texture. Now, it's perfect! I doubt an omni would be able to tell the difference. Here's what the yolk looks like after the powder is blended with water:
This morning, I made Vegg French Toast:
Other recipes on the Vegg website include a frittata, egg noodles, hollandaise sauce, custard, caesar salad, and even cake! Yes, you can substitute Vegg yolk for egg yolks in cake recipes! And unlike Ener-G, this stuff actually tastes like eggs!
The best part? 10% of all sales are donated to Compassion Over Killing! You can order The Vegg at most major vegan online shops, like Vegan Essentials and Food Fight Grocery.
By the way, I won't be posting again until Sunday night. I'm spending the next few days at the Farm in Summertown helping out with the photo shoot for my cookbook. Yea!!!!!!!